ESG Measurement: How to Measure ESG Metrics?
Companies aspire to be more sustainable and take actions that improve their ESG performance, meaning how well their environmental, social, and governance actions work in practice. To understand ESG performance, it is essential to understand how ESG metrics are measured. In this guide, we provide a step-by-step introduction to ESG measurement.

ESG Performance Is Based on ESG Metrics
ESG performance itself is not directly quantifiable. To get a grasp of how your business is performing on environmental, social, and governance initiatives, you must consider your ESG metrics and measure these. ESG metrics are measurable indicators that help quantify your company’s approach and evaluate its effectiveness. The terms ESG metrics and ESG indicators are often used interchangeably to describe the data points that reflect a company’s ESG commitments.
ESG performance is measured based on quantitative and qualitative metrics. These metrics are based on predefined data that you collect and analyze as part of your ESG reporting. Quantitative metrics include measurable data points, such as greenhouse gas emissions, while qualitative metrics capture less tangible aspects, like a company’s commitment to diversity, equity, and inclusion (DEI).
How to Measure ESG Metrics?
To measure ESG performance, it is important to differentiate between quantitative and qualitative ESG metrics. Quantitative metrics are numerical and easily comparable over time or across organizations. In contrast, qualitative metrics are more subjective, often requiring interpretation and context, which can make them harder to track consistently or benchmark.
Nevertheless, the key to tracking and measuring ESG performance is using the data accessible to you, regardless of whether it is quantitative or qualitative. Data must be reported in a structured and consistent manner. If your ESG reporting becomes inconsistent or incomplete, ESG frameworks help guide this process. Most businesses use reporting standards for ESG measurement, either because it is required of them or because it allows them to report more accurately.
Step-by-Step
Step 1: Identify KPIs
First, begin by identifying key performance indicators (KPIs) that are aligned with the ESG reporting frameworks relevant to your business. For example, the Global Reporting Initiative (GRI) and Corporate Sustainability Reporting Directive (CSRD), are considerable frameworks for measuring ESG metrics.
Step 2: Gather data
After identifying metrics and applicable frameworks, collect the data that reflects your company’s ESG performance. This information can be sourced from financial reports, supplier disclosures, operational systems, or industry benchmarks.
Step 3: Assess strengths and weaknesses
Analyze the data to understand where your company is performing well and where improvement is needed. Compare your results to standards from ESG frameworks (like GRI or CSRD) or benchmark against peers in your industry. This evaluation is essential for providing a clear and accurate view of your ESG performance.
Step 4: Publish results
Lastly, publish your ESG results on your website or share them with the relevant stakeholders.
Continue to read: What is ESG reporting?
Talk to Your Stakeholders
ESG should be embedded into your strategy, operations, and reporting. This involves defining KPIs, but perhaps more importantly, it requires you to understand what your stakeholders regard as important. That is why we urge you to get them involved in the process early on. For example, reach out to external stakeholders for input on how you define your strategy or what ESG metrics you use to report on. This is a way for you to build trust while also identifying areas of improvement in your business. It is also essential to determine which metrics and risks are most relevant, and talking to stakeholders will ensure that ESG measurement is aligned with their expectations. Consider their input as guidelines for how you measure and report on ESG metrics.
ESG Measurement Tools That Can Help You
- ESG Ratings: Reach out to rating agencies that collect data
- ESG Indexes: Use stock indexes that track company performance
- ESG Audits: Engage third-party firms that evaluate your performance
- ESG Softwares: Try digital tools that tracks the performance automatically
Use the CEMAsys Solution
We offer a software solution that enables you to report seamlessly on ESG metrics. In our module, you can gather all the relevant data, analyze them, and visualize the performance for internal and external usage. You can scale this depending on your company’s size and needs.
In addition, we offer proactive counseling on ESG reporting, and we advise on your ESG strategy and suggest action plans that will speed up your performance.
Pitfalls To Avoid
There is a risk in basing ESG measurement on inconsistent data. A key challenge is the lack of standardization in how ESG metrics are reported and how the underlying data is collected. For that reason, it is crucial to have software that can capture the relevant data and structure it systematically. This makes the measurement of ESG performance more reliable, while also making the workflow more efficient.
Why Should You Measure ESG Performance
- It helps reduce operational costs. ESG data and reporting create greater transparency around your performance, enabling you and your stakeholders to identify inefficiencies and opportunities for improvement.
- It allows you to track progress toward your goals. With consistent ESG metrics and a structured measurement process, you can quantify performance over time and assess how effectively you’re advancing toward your sustainability targets.
- It helps you comply with ESG regulations. ESG reporting is increasingly governed by regulatory requirements—many of which are outlined in EU directives. Measuring your ESG performance is a critical step toward meeting these obligations and avoiding compliance risks.
- It improves your brand recognition. Demonstrating ESG performance enhances your reputation at both local and global levels, in addition to influencing various stakeholders, from consumers to potential investors.
Get Ahead of Your ESG Compliance With CEMAsys
Streamline your sustainability reporting process with our software solution. Consider it a hub for sustainability data where you can retrieve, analyze, and visualize your ESG adherence across sources. Explore the CEMAsys solution now and speed up your ESG compliance.

Frida Rudbo
Frida is the Global Marketing Manager at CEMAsys, specializing in inbound marketing, strategy, and content creation. With a background in digital marketing and business development, she simplifies complex topics and stays ahead of industry trends.
See full profileRelated insights
Nothing found.